We may be a young company, but we’re willing, ready, and able. Here’s what we accomplished on our latest business trip along America’s Rust Belt and beyond.
Bak USA’s senior business development manager and ed tech specialist, Ian Donnelly, just got back from the road, and he can’t stop talking about it.
And really, he shouldn’t, because he has so much excellent news to share. Which is great! But it’s just like, alright, dude, we get it. You met with some really important people to help create life-changing learning opportunities with the world’s preeminent computer technology company. Way to go!
Even though it’s fun to tease Ian about being some sort of hotshot, it’s a lot easier to share his success. Because after all, his success is our success, and it’s always awesome to hear about the positive contributions he’s making to K-12 education.
So if you’re a fan of Bak USA and you’re into our American-built impact on education technology, check out this sweet recap of Ian’s most recent business trip.
1. The Ohio Technology Conference (OTCE)progress
Last summer I joined Ian at the ISTE Conference in Denver, Colorado, where the altitude made me violently ill. Ian remembers because he and I had to share a room. So it’s no surprise that he was eager to tackle the OTCE event all on his own.
“I met with Microsoft education specialists at OETC,” Ian explains. “I was able to join them at their booth, and we worked together to share the Atlas 12 with various school leaders and teachers who were there.”
Ian’s attendance at OTCE is important because (1) it demonstrates our budding business relationship with Microsoft, and (2) it validates our legitimacy in the ed tech space. When school leaders check us out, they can see that we’re a local company with a global reach. They can appreciate that we’re shaking up the industry in a new and exciting way.
“I coordinated with our friends at Microsoft to present the Atlas 12 to their learning specialist, their community development specialist, and their whole team,” Ian says.
2. Microsoft Store
Following his debut of the Atlas 12 at OTCE, Ian teamed up with some education sales specialists at the Microsoft Store in the Easton Town Center of suburban Columbus, Ohio.
“I coordinated with our friends at Microsoft to present the Atlas 12 to their learning specialist, their community development specialist, and their whole team,” Ian says. “Being able to share the benefits of the device with key decision makers is always an exciting opportunity.”
As Ian and the rest of our team at Bak USA continue to market the Atlas 12—the purpose-built 2-in-1 laptop for K-12 schools—we hope to share our story, our vision, and our commitment to education with as many people as possible.
“By understanding their needs,” Ian adds, “we can evolve and adapt to truly engage and empower classrooms in new and exciting ways.”
3. Microsoft Store
Roughly 107 miles later, Ian found himself at the Microsoft Store just outside of Cincinnati, Ohio. But this time he was working with Microsoft’s educational experts to explore how and why our Atlas 12 is the perfect platform for Windows 10.
“We took a look at all the benefits of the Atlas 12 with specific regard to Microsoft’s complete suite of educational tools,” Ian tells me. “The attached stylus, rotatable camera, and 360-degree flexibility of the device alone bring Office 365 to life. They help transform learning in more ways than one.”
As Ian continues to work with education sales specialists at Microsoft, he is doing more than showing off the Atlas 12; he is also learning about the challenges they face when dealing with original equipment manufacturers (OEMs) such as Bak USA. Remember, their job is to identify the best computers for their education customers, and of course we are showing them what kind of a difference our computers can make in the classroom.
“By understanding their needs,” Ian adds, “we can evolve and adapt to truly engage and empower classrooms in new and exciting ways.” In other words, Bak USA is working directly with Microsoft to enhance education technology in K-12 schools across the country.
“We can help them engage student learning and empower student outcomes.”
4. Local School District
With respect to the local school district in Indianapolis and our business partners at Microsoft, we’re not at liberty to disclose the name of the school district in question. However, I’m pleased to report that yes, Ian joined a team of Microsoft education sales specialists on a visit to a school district in Indianapolis. And yes, they met with IT leaders to explore the ways in which the Atlas 12 can fulfill their needs.
“We learned more about that school, their needs, and how to support the limitations they identified for us,” Ian explains. “We shared Bak USA’s deployment and delivery services that guarantee practical solutions to typical problems. We can help them engage student learning and empower student outcomes.”
I don’t mean to be presumptuous, but based on the way things have been shaking out for us lately, it seems that our story, our computers, and our capabilities are gaining traction with all the right people. All things considered, I think I speak for everyone at Bak USA when I say that we are very proud of our progress, and—more importantly—that this is just the beginning.
“We shared Bak USA’s deployment and delivery services that guarantee practical solutions to typical problems.”
5. Onward and Upward
Tearing through the atmosphere at over 500 miles per hour and roughly 40,000 feet in the air, Ian was on a flight home back to Buffalo, but he wasn’t done working. No, Ian was Skyping for business and scheduling new opportunities with his Microsoft contacts back on the East Coast. Such is the life of a business development representative at Bak USA. Can’t stop, won’t stop.
Starting today, in fact, Ian and some other Bak USA business development specialists are taking their talents to Washington D.C., Virginia, Maryland, Delaware, and Pennsylvania to talk about our company, the Atlas 12, and Microsoft tools for education. Additionally, the team will continue to learn more about how Bak USA and Microsoft can work together to transform, engage, and empower teaching and learning in K-12 classrooms from coast to coast.
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James A. Colombo III
Interested in the Atlas 12 for your school, student, or child? Check it out at bakusa.com/devices/atlas-12.